Information is a key asset on the battlefield which provides a competitive ...26 July 2016 0 comments
Turning Data Into Opportunity
Data is the lifeblood of your business. We provide you a strong data advantage as well as applications which turn that data into the insights you need to make informed decisions, stay ahead of competition, and close more deals.Now is the time to make every opportunity count.
Strategic Marketing Research
Marketers are very good at measuring what’s already happened, but are they able to predict where future marketing efforts should be focused? Do they have access to the data and insight to make these forecasts? And what barriers are getting in the way?
These and more questions are answered in our new global research report. Download the report today to get the findings.
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Account-Based Marketing Report: The Art of the Start
The Importance of Data for Successful ABM Programs
Avention recently conducted a survey to learn more about the role data plays in implementing account-based marketing strategies. With responses from more than 100 B2B marketers, it became clear that one of the biggest roadblocks to staring an ABM program is access to data and the ability to leverage that data for increased insight and account selection. We’ve summarized our findings in a new report, which includes tips from B2B marketing leaders who have successfully executed their own ABM campaigns.
Our Clients – Their Words
OneSource has given us access to a wealth of commercial intelligence. We chose Avention OneSource because of its global coverage, its combination of corporate information and news and the mix of intuitive and advanced search functionality, which allowed us to meet the needs of both the irregular user and the advanced researcher.
"In a highly competitive market, we specialize in delivering a customer experience that overcomes business challenges and drives loyalty. Avention is a pivotal solution to empower our marketing team, by helping us to attract new customers in specific markets and maximize the profit potential of every opportunity.
“Avention is the cornerstone of ADP's client-focused selling strategy. Our account teams prepare more effectively, ask more intelligent questions, and focus on real synergies with each and every client.
"The Avention platform offers a level of detail to corporate market research that simply isn't available elsewhere.
"Avention had the best mix of the number of records available and good data, which is critical when you're trying to expand. Furthermore, from a customer service point of view, the Avention team was always there and did whatever we needed.
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How Does OneSource Give You an Advantage?
Avention is the only provider that takes a flexible approach to allow you to integrate internal data with external sources. Giving you a unified and comprehensive view so you can make more informed decisions, stay ahead of the competition, and close more deals.Learn more
Here to Help You Succeed
If you are a sales, marketing or research professional looking for a more comprehensive understanding of markets, companies, and contacts to help you reach your career goals, then we are here to help. Make the most of every opportunity with OneSource Solutions from Avention.Learn more
Account Based Marketing (ABM) has been re-embraced as a strategy by sales ...22 July 2016 0 comments
A couple of weeks ago, Avention took part in a Marketing Virtual Conference, ...20 July 2016 0 comments
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